"Loyal customers, they don't just come back, they don't simply recommend you, they insist that their friends do business with you." -- Chip R Bell

"Maybe the reason it seems that price is all your customers care about is what you haven't given them anything else to care about." -- Seth Godin

"Our customers don't care about our problems, they care about their problems." -- Mark Hunter

"The best way to talk to your prospects is through the success of your customers." -- Alex Bard

"The customer's perception is your reality." -- Kate Zabriskie

"The first step in exceeding your customer's expectations is to know those expectations." -- Roy H Williams

"There's only one boss; the customer. He can fire everybody from the chairman on down simply by spending his money elsewhere." -- Sam Walton

"Wonder what your customer really wants? Ask. Don't tell." -- Lisa Stone

"Working a little harder to keep a customer now is a lot smarter than working a lot harder later to get a new customer." -- Jill Griffin

"Your most unhappy customers are your greatest source of learning." -- Bill Gates